The True Vendor Difference: Kelly Blue Book is the longest running valuation of cars available to consumers today.
While the Kelley Blue Book brand has remained focused on providing the trusted information needed in the buying and selling of vehicles, the breadth of what information is necessary has grown considerably. At one time, new car buyers used just MSRP as a reference point and later, the invoice price. But studies showed that there was a desire to know actual transaction prices for new cars. Kelley Blue Book went to work gathering and analyzing transactions from thousands of dealers across the United States, and in 2002, introduced kbb.com visitors to the Fair Purchase Price for new cars – what are smart buyers are really paying for them.
The True Vendor Difference: The TrueCar National Dealer Council is a group of experienced automotive retailing experts that provide feedback to help TrueCar improve the car buying experience for both consumers and Dealers.
TrueCar discusses major product and policy changes with the Council, plus leverages the Council to ensure TrueCar is actively listening to its thousands of Dealer partners nationwide. The Council is led by independent chairperson Gary Marcotte, former Senior Vice President of Marketing and eCommerce at AutoNation, Inc. and 30-year automotive industry veteran. The Council meets approximately six times per year and TrueCar senior management attends every meeting.
The True Vendor Difference: Edmunds.com has relationships with automakers, dealers and a number of auto industry companies, and receives from them data on vehicle transactions, specifications, incentives and other topics of interest daily.
Edmunds Inc. was founded in 1966 for the purpose of publishing new and used automotive pricing guides to assist automobile buyers. In 1994, before the World Wide Web became mainstream, our new car pricing data was first posted on the Internet through a “gopher site” that was known as “The Electronic Newsstand.” This was the first time consumer automotive information had been provided through the Internet. In early 1995, Edmunds.com launched as the first automotive information Web site.
The True Vendor Difference: he founders of Digital Marketing Networks are the pioneers of the auto lead generation industry starting all the way back in the mid 1980s when they owned 1-800-Carloan and Carloan.com.
T They have been at the forefront of change and innovation, which has lead them to being recognized as some of the best industry thinkers.
The True Vendor Difference: Dealix Receives “Highest Rated” DrivingSales Dealer Satisfaction Award Ranked #1 in Dealer Satisfaction, Dealix | Usedcars.com Wins Award in Both New Car Leads and Used Car Advertising Categories
Dealix, an ADP company, is on a mission to help dealers sell more cars. Since 1998, Dealix, with its network of new and used car partner sites has been the leader in connecting dealers with online car buyers. Dealix provides dealers with the most efficient way to connect with new and used car buyers who are researching their auto purchases on the independent sites across the Internet.
The True Vendor Difference: Cars.com is the leading destination for online car shoppers, offering credible and easy-to-understand information from consumers and experts to help buyers formulate opinions on what to buy, where to buy and how much to pay for a car.
With comprehensive pricing information, dealer reviews, side-by-side comparison tools, photo galleries, videos, unbiased editorial content and a large selection of new- and used-car inventory, Cars.com puts car buyers in control of their shopping process with the information they need to make confident buying decisions.
The True Vendor Difference: CarsDirect has pioneered the way consumers shop for cars online. We pride ourselves on providing dealers with award-winning, high-quality new, used, and special finance leads and advertising options to drive more sales and sell more cars.
CarsDirect is a division of Internet Brands, a leading online media company that owns and operates the largest portfolio of automotive websites on the Internet. Our network is distinguished by unique, exclusive content that encompasses every niche of the auto universe.
The True Vendor Difference: AutoUSA provides valuable assistance to car dealers from the moment generating leads to closing the sale.
AutoUSA Internet Sales Solutions is a leading provider of technologies that maximize dealer exposure and sales opportunities. Owned by AutoNation, America’s largest automotive retailer, our success is built on a combination of superior web based technology, excellent customer service and years of online automotive experience.
The True Vendor Difference: Autotrader is the largest digital marketing place providing a wide variety of products to consumers and dealers.
AutoTrader Group operates the worlds largest digital automotive marketplace and provides marketing and software solutions to automotive dealers throughout the U.S. Our mission is to dramatically improve the way people buy and sell new and used cars. Our two businesses—Digital Media and Software Solutions—have transformed the retail automotive industry, reducing friction between dealers and consumers and allowing them to transact with greater ease, confidence and efficiency.
The True Vendor Difference: With the most cost-effective and comprehensive customer referral/third party lead program, Autobytel has been helping automotive dealerships obtain new customers for decades.
Autobytel Inc., is an online leader offering consumer purchase requests and marketing resources to car dealers and manufacturers and providing consumers with the information they need to purchase new and used cars, pioneered the automotive Internet when it launched autobytel.com in 1995. Autobytel continues to offer innovative products and services to help consumers buy, and auto dealers and manufacturers sell, more used and new cars. Autobytel has helped tens of millions of automotive consumers research vehicles; connected thousands of dealers nationwide with motivated car buyers; and helped every major automaker market its brand online. Through its flagship website Autobytel.com®, its network of automotive sites, including Car.com℠ and MyGarage.com® and its respected online partners, Autobytel continues its dedication to innovating the industry’s highest quality Internet programs to provide consumers with a comprehensive and positive automotive research and purchasing experience, and auto dealers, dealer groups and auto manufacturers with one of the industry’s most productive and cost-effective customer referral and marketing programs.